Wednesday, September 27, 2006

ePolitics

Well folks, as we get ready to enter Q4 of the calendar year, our minds start turning to the holidays. Or do they? A report last week from the Pew Internet & American Life Project reported the following:

"On a typical day in August, 26 million Americans were using the internet for news or information about politics and the upcoming mid-term elections. That corresponds to 19% of adult internet users, or 13% of all Americans over the age of 18."

Given the great divide in our country's current political landscape, the upcoming November mid-term elections are drawing a good amount of attention - where better to get immediate and timely updates at the average person's fingertips than by looking online...?

Your audience is "listening" - are you talking to them where they are most interested and what they are most interested about?

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